We'll handle every aspect of Your video production process, so you can focus on Growing The Business
1 shoot = 2-3 months worth of content that converts without dealing with bad content agencies, non-communicative freelancers, or spending hours setting up your own equipment.
Important Read
Content is becoming commoditized. If you want to scale and close more clients with content, you can’t afford to be a commodity.
Videos are easier to film and edit than ever before.
Pull out a phone, film, and post.
With rising ad costs, prospects jaded to cold emails, and sophisticating markets, leveraging and differentiating your personal brand with content is the only way differentiate yourself in the market and compound client acquisition.
But with positives always come the negatives.
The caveat is that if you put out bad content, you’re going to stay stagnant and your growth will plateau (and maybe even dip). You’ll say, “Content doesn’t work” or “It takes up too much time” and inevitably stop posting before you gave it a real try.
And with the barrier of entry being easier than ever before to edit videos, that automatically means more terrible content is out there than ever before - and even more people selling bad content as a service.
Agencies and freelancers, more times than not, see it as a cash-grab than a skill to learn and master, which is what actually generates meaningful results.
This is where most people go wrong when they start posting content online.
Consistent, good quality content is the key for long term success and growth.
On the other side, in-house media teams have good expertise and quality, but comes with an extremely expensive price tag that isn’t justifiable for creating videos on a consistent basis.
So what’s the solution to building your personal brand at the highest cailber, without sacrificing unnecessary time or money?
Glad you asked.
To win big with content in 2024 and never deal with medicore short-form agencies or freelancers ever again, you need a Creative Director.
This includes the following:
A dedicated media team that shoots videos wherever you are to get the traffic in the door.
Back-end systems to convert the newfound traffic into leads (and eventually sales).
An extension of your in-house team, without the in-house price tag.
All of this doesn’t only drastically increase the quality of your videos across the board, but it will also affect your views - which as we know, directly correlates with the amount of opt-ins or booked sales calls you get on your calendar.
Interested so far? Keep reading to see how we implement this system.
Our Workflow
Simple process, maximum results
Week 1: Scripting
After we sign to work together, we send you a questionnaire to get an in-depth understanding of your market. We then generate angles, ideas and scripts that are specific to your niche and personality.
Week 2: Fly & Shoot
We fly to your city and make sure the camera, lighting, and audio equipment are all set up so you can simply just look at your script, and start shooting high-production value videos over the course of a couple or few days.
While we’re there, we also create some assets to use moving forward, like photos for YouTube thumbnails and b-roll footage.
Week 3: Produce
Our editing team then creates the videos, and once you’re happy with how it’s looking, we start scheduling.
If there’s a specific video that receives positive feedback or has gone viral, we make sure to capitalize on that attention and make iterations of it.
Week 4: Backend & Iterate
We create a back-end systems depending on what you need to help capture the new influx of traffic, and convert it to whatever your goal is. More clients, sell more info-products, newsletter sign ups, etc.
If there is specific videos that receive positive feedback or has gone viral, we make sure to capitalize on that attention and make iterations of it.
Lastly, we track these metrics using Hyros to make sure you can see the direct attributed revenue each video produces.
About Us
What makes Us special?
Great question - if you weren’t a little skeptical, I would be worried. My name is Trent and I’m the Founder of Aptly Studios.
Making videos has been a staple of my life since I was 10 years old making stupid YouTube skits with my friend across the street.
For years, I’ve done everything from working in the film industry, commercial videography, filming music videos, filming brand deals with a-list celebrities, and to managing a team of 25+ editors as a COO of a 7-fig content agency.
After working in video production and marketing for 7+ years, I’ve put my own personal spin on creating the best system to help previouslty successful entrepreneurs leverage as little amount of their time as possible for the highest return to gain a loyal audience, build a real personal brand, and turning that newfound traffic into revenue.
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IT’S time to revamp your content process
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